From September 2nd to 4th, the Longines Equestrian Beijing Masters 2016 was staged in the ‘Bird’s Nest’ of the National Stadium of China. The famous Swiss watchmaker Longines has been named as the event partner, official timekeeper and designated watch for the sixth consecutive year, and continues to name the event. On September 4, Ms. Chen Suzhen, President of the Swatch Group China, and Mr. Li Li, Vice President of Longines China, and Peng Yuyan, Longines’ elegant ambassador, came to the scene to help the highly-regarded ‘Longines Grand Prix’. Li Zonghan, Jin Chen, Sun Xiaoxiao, Zhang Yao and other star guests also appeared gracefully to appreciate the grand event of the capital. Taking this opportunity as an opportunity, Longines has carefully presented the famous craftsman series and Dai Chuo Wiener series watches, praising the brand’s Swiss watchmaking tradition of nearly 185 years, and a century of enthusiasm for equestrian sports.
Ms. Chen Suzhen, President of Swatch Group China, Mr. Li Li, Vice President of Longines China, and Peng Yuyan, Longines’ Elegant Ambassador for the Longines Grand Prix (from left to right: runner-up winner, ‘Father of German Equestrian’) Ludger Beerbaum; winner of the event, Longines elegant ambassador, Jane Richard, a famous Swiss rider; third runner-up Chinese winner Zhu Meimei; Longines elegant ambassador Mr. Peng Yuyan ; Mr. Li Li, Vice President of Longines China; Ms. Chen Suzhen, President of Swatch Group China; Ms. Li Jing, President of Tome Equestrian; Mr. Li Nianxi, Secretary General of China Equestrian Association
Luxury lineup gathered in the Bird’s Nest
From September 2nd to 4th, the 2016 Longines Beijing International Equestrian Masters started at the ‘Bird’s Nest’ of China National Stadium. Longines is honored as the title partner, official timekeeper and designated watch, and presents the highly regarded ‘Longines Grand Prix’. In the intense competition that combines athletics and elegance, Longines expresses the common pursuit of elegance, tradition and outstanding performance of the brand and equestrian sports.
This year’s event attracted first-class riders at home and abroad, and more than 170 warm-blooded BMWs with a total value of more than 100 million gathered in the bird’s nest to present a luxury competitive lineup. The world’s number one and two French rider Simon Delestre and German rider Christian Ahlmann, and Dutch rider Jaylen Dee with world championship and European championship titles. Jeroen Dubbeldam, and 2015 Longines Beijing International Equestrian Masters Championship, ‘Father of German Equestrian’ Ludger Beerbaum and other foreign famous players gathered at the arena. Li Zhenqiang, Liu Tongyan, Zhu Meimei and other domestic leading riders also challenged them to compete for a total prize money of up to 1.62 million yuan.
Jane Richard rides Leonidas 100 to win Longines Grand Prix
In the afternoon of September 4th, the highly anticipated finals of the Longines Grand Prix opened, and the riders who stood out in the preliminary races brought their horses one by one, presenting thrilling and exciting competition to tens of thousands of audiences. In the end, the elegant image ambassador of Longines and the famous Swiss rider Jane Richard won the championship with outstanding performance. German star Ruder Bielbaum and Chinese rider Zhu Meimei ranked second or third.
Longines Grand Prix runner-up and ‘Father of German Equestrian’ Ludger Beerbaum takes a leap of grace with his loved horse B Men
Longines Grand Prix Season winner, Chinese rider Zhu Meimei and Aiju leap moments of elegance
Peng Yuyan led the stars to unveil the elegant style and praise the equestrian style
Equestrian is known as the ‘King Movement’ for its noble ancient traditions and vivid interpretation of the chivalry spirit. At the same time as the rider and Liangju leap forward, a fashion show is staged on the sidelines.
Ms. Chen Suzhen, President of Swatch Group China, Mr. Li Li, Vice President of Longines China, and Mr. Peng Yuyan, Longines Elegant Ambassador, joined the star guests at the Longines Beijing International Equestrian Masters (from left to right): famous actor Zhang Yao, Famous actor Li Zonghan, Ms. Chen Suzhen, President of Swatch Group China, Peng Yuyan, Longines Elegant Ambassador, Mr. Li Li, Vice President of Longines China, Famous host and actor Sun Xiaoxiao, Famous actor Jin Chen
On the day of the final, Ms. Chen Suzhen, President of Swatch Group China, and Mr. Li Li, Vice President of Longines China, joined Peng Yuyan, the elegant image ambassador of Longines, at the blue carpet ceremony, and led the star guests such as Li Zonghan, Jin Chen, Sun Xiaoxiao, and Zhang Yao. Appeared to help the equestrian event. The clothes are fragrant, the clothes are elegant, the gentlemen and elegant ladies gather in the arena, which also adds a touch of color to the event.
Longines Elegant Ambassador Peng Yuyan interacts with horses
Longines Elegant Ambassador Peng Yuyan at the Blue Carpet Ceremony
Longines elegant image ambassador Peng Yuyan elegantly presents the famous master series moon phase chronograph watch
Adhering to the watchmaking tradition of ‘elegance, true personality’, Longines watches carefully capture every fashion scene on the arena, and launched the ‘Longines Elegant Dress Award’ selection. On the day of the competition, Longines Elegant Ambassador Peng Yuyan presented awards to the award-winning guests, and presented them with exquisite timepiece masterpieces, praising the eclectic mix of equestrian sports and elegance.
Star guest Li Zonghan attends Longines Beijing International Equestrian Masters and attends the star blue carpet ceremony
Star guest Li Zonghan visits Longines Beijing International Equestrian Masters and interacts with horses
Star guest Jin Chen visits Longines Beijing International Equestrian Masters and interacts with horses
Star guest Sun Xiaoxiao wears Longines Dai Chuo Wiener series watch, expressing elegant style
Adhering to the Swiss watchmaking tradition, it fully promotes the equestrian culture
Adhering to the lasting enthusiasm for the equestrian sport, Longines has been supporting the development and development of this equestrian event since the founding of the Beijing International Equestrian Masters. With nearly 185 years of Swiss watchmaking tradition and precise timekeeping technology, Longines has long been the official timekeeper of various world equestrian events, and has been devoted to equestrian sports for more than a century.
At the beginning of 2016, Longines joined hands with the German ‘father of equestrian’, the four-time Olympic equestrian gold medalist Mr. Rudberg Bierbaum, and Tome Equestrian to jointly establish the ‘Longines World Equestrian Academy’. The college plans to provide theoretical teaching and practical training for all practitioners of obstacle equestrian sports in China, so as to promote the vigorous development of Chinese equestrian sports. The entire course was carefully designed by Mr. Rudger Bierbaum and carried out by a team of experts he supervised.
On September 1, on the eve of Longines Beijing International Equestrian Masters, an Equestrian Academy Experience Day was held as scheduled at the Tome International Equestrian Center. Mr. Rudiger Bilbaum and Dr. Charlotte von Zadow, the top French hoof hoofer, came to the scene to explain the deep, long-lasting and elegant equestrian culture through visits to stables, equestrian knowledge lectures, and on-site riding experiences.
Classic wrist watch, praises centuries-old equestrian enthusiasm
Longines Master Moon Phase Chronograph
Taking this opportunity as an opportunity, Longines also presented the famous craftsman series and Dai Chuo Weiner series watches, praise and the equestrian sport’s 100-year love. The famous master series moon phase chronograph watch, as the designated watch for the event, presents the mysterious moon phase changes on the dial, which complements the elegant charm of equestrian sports. This timepiece is also equipped with a precise timing function that reminds riders and horses of the precise movements and excellent performance in the ticking time.
Longines Daichao Wiener
Longines Dai Chuo Weiner watches, with the meaning of sweet life, blend elegant design and modern spirit. The slender rectangular case with a soft and streamlined design is equipped with a variety of sizes and dial materials to choose from. Some styles are set with diamonds, dedicated to the elegant beauty who loves equestrian sports, adding softness to the wrist.
The relationship between Longines and equestrian sports can be traced back to 1878, when Longines produced a chronograph that was enough to be recorded in history. This pocket watch is engraved with a rider and his mount. In 1912, Longines was the first official timekeeper for the International Equestrian Obstacle Race. Today, Longines has been widely used in equestrian events such as obstacle course, flat horse race, endurance race and so on.
Longines Master Series Stainless Steel Moon Phase Chronograph Watch Number: L2.618.104.22.168 Reference Price: RMB 25,000
A Longines masterpiece stainless steel moon phase chronograph with a self-winding L678 mechanical movement that swings 28,800 times per hour. The watch is 40 mm in diameter and has a barley grain pattern on the silver surface. Hours, minutes, seconds are displayed, and the half-moon-shaped central hand indicates the date. The 24-hour dial at 9 o’clock; the moon phase display function and the 12-hour cumulative dial at 6 o’clock; the 30-minute cumulative dial at 12 o’clock and the day and month display windows. The transparent case back gives a glimpse of the subtle movement. Equipped with brown alligator leather strap, waterproof to 3 bar.
Longines Dai Chuo Wiener Series Stainless Steel Diamond Women’s Watch Watch Number: L5.522.214.171.124 Reference Price: New Price
Longines DolceVita watches have been writing hymns praising the sweet life ever since they came out. This watch uses a stainless steel case for a softer line of inspiration. 23 x 37 mm case with diamonds. The silver “flinqué” dial is decorated with Roman numerals and features a quartz movement. Blue steel hands point to hours and minutes with a stainless steel bracelet.